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The higher revenue share was a huge reason as to why so many developers are switching and not using Steam anymore. Epic Games saw an opening to get game developers to move to Epic Games Store from Steam. Steam takes a much bigger percentage of the game sales, which is causing a lot of friction within the gaming community. That is one of the main points of Epic Games Store, which is that it will let the developers keep more of their revenue. Epic Games only takes a 12 percent cut of the game sales, which means the game developers see 88 percent of the revenue. When it cones to why Ubisoft shifted to Epic Games Store, one huge attraction for game developers is the revenue share. Ubisoft Shifts to Epic Games Store for The Division 2 Release & That Means Higher Revenue Share for Ubisoft With The Division 2 pre-orders surging and even being six-times higher on the Ubisoft Store, the company thinks this is a positive long-term deal. The company also said that player exposure to the Ubisoft Store had also increased. The company said that there was more opportunity with Epic Games Store, saying that the terms are much better than what Steam offers.Įpic Games values the Ubisoft games, so it made for a much better relationship than what Ubisoft had with Steam.
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Ubisoft talked about the upcoming game and the deal with Epic Games Store this past week. Sales for The Division 2 are much higher than the sales for the original game, and this might be due to Ubisoft choosing Epic Games Store over Steam for the upcoming release. Ubisoft has said that the pre-order sales for The Division 2 have reached more than six-times the sales on the Ubisoft Store. The decision means that players will have to use the Uplay Portal, and pre-order sales have jumped for The Division 2 after this decision was made. Ubisoft decided to go through Epic Games Store to release The Division 2, and it seems like this decision has been paying off so far. It delayed Skull & Bones (again), but promised four AAA releases by the end of the fiscal year, including the recently announced Ghost Recon: Breakpoint ( also an Epic Games Store exclusive).The Division 2 Sales Significantly Higher on Epic Games Store Ubisoft opted not to share any more concrete figures, including the original sales expectations for the game.ĭespite The Division 2's shortcomings, Ubisoft reported record sales for the year ended March 31. When we spoke to developer Massive Entertainment last year, they discussed how this game has been planned with the endgame and additional content in mind. In fact, the Uplay edition sold ten times as many copies as the original Division - none of which Ubisoft would have had to pay a merchant's cut for (as opposed to the 12% share it paid Epic for any sales, and the 30% it would have paid Valve).ĭuguet expects The Division 2 to "grow and gain traction" as more content is added over time.
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Seemingly determined not to engage with this platform, a significant number of PC gamers chose to buy the game from the publisher's own Uplay store instead. Sales overall - encompassing boxed and digital - were in line with 2016's The Division, but the digital sales have turned more of a profit for Ubisoft that they did for the original.įor The Division 2, Ubisoft opted against a Steam release in favour of exclusivity on the Epic Games Store. The console edition's shortcomings were offset slightly by the sales of the PC version. March was relatively quiet in terms of major new releases, with only Devil May Cry 5 the week before The Division 2's launch and Sekiro: Shadows Die Twice a week later. The CFO attributed this to "a more competitive market than expected", although did not identify which titles had the biggest impact. In a call around its latest fiscal results, chief financial officer Frederick Duguet said the game "ended up short of our ambitious expectations" - specifically on PlayStation 4 and Xbox One, according to GameSpot. Tom Clancy's The Division 2 fell short of Ubisoft's targets despite the publisher taking a greater cut of the PC edition.